Ubiquitous journalists can research virtually any facts, even when it comes to stuff that are still in development. The same situation is going on with the next Windows Phone. The phone that's currently on the market, Windows Phone 7, was released a few years ago and it gained a lot of attention. Still, the mobile OS by Windows is not as popular as iOS or Android. I’d even say it might be a better idea to compare Windows Mobile with Nokia’s Symbian. This can be explained by a lot of things for the unfavorable situation, some possible the reasons is little acceptable variability of their phones. The fact is, the given feature makes the mobile industry more concrete, but at the same time it makes all portable devices analogous to each other. Either way, some intriguing info regarding the next Windows Phone, often referred to as Apollo, was received by news reporters from a certain video message, that was from Windows Phone Senior Vice-President directed to the Nokia partner. Let’s consider how casual users might benefit from the next Windows Phone upgrade. The main focus will be on NFC technology that will probably be multi-platform. Thanks to NFC, those who choose Windows Phone 8 will have the option to communicate various files not only between their mobile phones but also between a mobile phone and any other NFC-enabled device simply through bringing them near one another. Moreover, Microsoft is trying to increase mobile solutions that could be downloaded from Windows Phone Marketplace up to one hundred thousand. The idea is to set up their own code for the apps, as a result of which the code migration procedure from other operating systems should get simpler, which is excellent news for mobile solution engineers. In addition, developers would want to know that Windows Phone OS was created taking into account possible later-to-be-released Windows 8 OS. It could make it possible to use the same code and simplify the porting steps of any application into an OS of a stationary computer. Microsoft Windows OS certainly has great potential in light of the fact that Microsoft Windows for PCs is the most widely used operating system across the globe. So, a reliable mobile platform to go along with it is a very good idea.Recently, what is known as mobile photography received great popularity. For example, lets consider Instagram, which is an application for iPhone. Tons of iPhone users have heard of it, but Instagram can only apply filters iPhone users’ images. Now, Microsoft took it a step further. Most previous releases used a very simple camera application functionality. But for Apollo they decided to develop a lens application with clever smile detection functionality. Now mobile users will not lose any subject's smiles and can share their semiprofessional photos online just like iPhone users do. As we all know a great deal occurred in October 2011, when Microsoft bought Skype for a cost of $8.5 billion. And now Microsoft is working to live this price up and invent a rather handy functionality. The new Windows Phone will come with Skype built into the operation system, therefore Skype VoIP calls will be similar to the usual phone call. Lastly, I would say that the main concept of Windows Phone 8 was to make Windows Phone more competitive on the market, and make mobile and PC Windows versions closer. This being said, we are watching out for a big event when the new platform will be introduced. Many users predict it could be as big a deal as the migration from Windows Mobile to Windows Phone.
